About

I’m an Art Director with over twenty years of experience shaping visual communication in the financial services space. I focus on making complex information clear, approachable, and useful—design that helps people understand what matters.

I start every project by listening. Understanding the message, the constraints, and the people involved helps me create work that’s thoughtful, focused, and free of unnecessary noise. My background includes integrated campaigns, brand systems, and presentation design, leading projects from early concept through to final delivery in close collaboration with stakeholders.

Accessibility is a core part of my work. I design with AODA standards in mind, making careful choices around colour, typography, hierarchy, and UX so the work is inclusive and usable across platforms.

I’ve worked with cross-functional and global teams throughout my career, and I’m known for bringing a steady, practical approach to creative leadership—clear direction, strong collaboration, and work that holds up under real-world constraints. I’ve built lasting relationships with marketers, leaders, and creatives across the industry, many of which continue today through ongoing partnerships.

Outside of work, I’m a mother of two daughters whose dedication shapes how I think about my own work. One is pursuing law, and the other is studying to become an electrician. Their commitment to learning and craftsmanship continues to influence the care and intention I bring to every project.